LISTEN - CONNECT - CLARIFY
From online or offline data collection, through analysis and proposal of actions for clients, our multidisciplinary team is present at each stage of the project, seeking possibilities and potential of brands.
Like a compass, we point out the best directions to deliver complete solutions considering the reality of each market.
Conventional Studies
Exploratory studies to understand habits and attitudes, values, and motivations, as well as relevant and innovative emotional territories for brands;
Brand image, identity, and architecture;
Assessment, refinement, and building;
Concept, positioning, and communication - Design Thinking;
Product, packaging, and brand design;
Promotional activities.
OUR SERVICES
Differentiated Studies
Co-creation and sequential processes: developing and refining ideas;
Direct consumer contact processes;
Studies with experts and opinion makers;
Opinion audit with stakeholders;
Online and offline ethnographic investigations;
Special and multidisciplinary analyses involving various data sources - literature, analysis with semiotic resources, secondary data, social theories, etc.
Rua Rio Bonito, 521
Granja Viana – Cotia/SP – Brasil
06708-660
compass@compasspesquisa.com.br
thelmamello@compasspesquisa.com.br
+55 11 99755-1133
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